1.49551
Shares Owned
$403.86
Cost Basis
+$39.77 (+9.85%)
Total Gain/Loss
$0.26
Earned Dividends
Company Overview
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976 to develop and sell Wozniak’s Apple I personal computer, though Wayne sold his share back within 12 days. It was incorporated as Apple Computer, Inc., in January 1977, and it went public in 1980. Apple is well known for its size and revenues. Its worldwide annual revenue totaled $265 billion for the 2018 fiscal year and in August 2018, Apple became the first public U.S. company to be valued at over $1 trillion. – Wikipedia
Why Apple?
Although I am a strict Windows and Android user, I understand and admire the brilliance of this company and brand. Apple is a titan in the personal computing and mobile phone business. Their reputation speaks for itself, but they have single-handedly reshaped the technological landscape by pioneering some of the biggest innovations in recent memory (the iPhone being the most popular). As a result, they’ve garnered a cult like following and brand recognition that few other companies have been able to obtain.
The real key to Apple’s success is its continued commitment to exceptionally designed and well-engineered hardware/software. For this reason, Apple has continually enhanced these components year-over-year enabling them to reach a level of quality that has been leagues above the majority of their competitors. It is only in recent years, that competitors such as Microsoft and Samsung, have been able to get close to the same level of quality Apple perfected years before.
While I personally don’t enjoy the interface and features Apple’s products use, I can see the impact they have had on the tech industry as a whole. As a result, I am confident Apple still has a ton of successes in store for the future.
Besides, with competition present, any success of Apple’s is inevitably a success for everyone.
Change Log
Dividend = $1.23
May 14, 2020
Invested = $303.86 ; Purchased = 1.15906 shares @ $262.16
March 13, 2020
Dividend = $0.26
February 13, 2020
Invested = $100 ; Purchased = 0.33645 shares @ $297.22
January 2, 2020
*New Position Started*